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Once people subscribe to your email list, you need to a) provide them with the lead magnet they opted-in for (immediately!) and b) welcome them. Providing the lead magnet is easy, you simply use your autoresponder to send it to them. Once that’s done, there are a few things you can do. The main thing is to add them to a sequence so you can start providing value and building that relationship. I go over how to do that in the next episode. This is all I used to do until I discovered Bonjoro and it’s changed the way I think about customer onboarding.
Bonjoro allows you to send a personalized video message to the person who signed up for your list. It fully integrates with your email provider so you know the moment someone signs up and what they signed up for. You then create a 10-30 second welcome video and poof, you’ve blown the mind of your new subscriber.
In episode 4, I go into more detail about the software as well as how I’m using it.
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Resources Mentioned:
Email Marketing Autoresponder – ConvertKit – https://teachwithfergy.com/convertkit to start your 14-day free trial. Once you make your first payment, send me an email and I’ll reimburse it for you. Same goes for the second month. That’ll give you two and a half months to properly try it out and make sure it’s for you.
Bonjoro – https://teachwithfergy.com/bonjoro (to start your 14-day free trial) & https://teachwithfergy.com/bonjoroinfo to watch as I demonstrate how I use the software.
Please note that I am an affiliate for ConvertKit and Bonjoro and I will receive a small commission if you use my link(s) to sign up. However, I’d only ever recommend something that I both use and love. Both companies are the real deal.
