Creating a Facebook Business Page. When running your business, you NEED to have a business page. No matter how many friends and customers you have on your personal one, a business page is a must because …
a) Facebook may start to think that you’re a spam account and require you to identify your “friends”. You won’t be able to and they’ll shut your account down with zero recourse available to you.
b) You can’t run ads on personal pages
c) Personal pages don’t provide you with audience insights so you won’t be able to discover who your ideal customer is
Creating Your Facebook Business Page
1) In your personal profile, click the down arrow in the top right corner